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【原创】一堂课改课教案:Module 4 Unit 1 Advertisements - Reading  

2012-04-26 20:23:58|  分类: 课件教案 |  标签: |举报 |字号 订阅

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Step I Greetings & Duty report
Step II Lead_in
           Enjoy a flash about advertisement
Step III Reading
1. Imagination
    (1) From the title, what might be discussed in the article? What does the passage talk about?
    (2) What is an advertisement? How many kinds of advertisements? What are they? What are the differences between them?
2. Fast-reading
    (1) Do you like advertisements? Where can we find them? 
    (2) Why do companies and organizations advertise?
    (3) How many types of advertisement do you know? What are they?
3. Listen to the tape and answer the questions
    (1) What do advertisements encourage people to do?
    (2) What does PSAs stand for?
    (3) What are PSAs meant to do?
4. Enjoy some more ads.
5. Careful-reading:
    Do the multiple choices on P3 in 《导学案》.
6. Post-reading: Consolidation
    Fill in the blanks on P5 in 《导学案》.
Step IV Discussion
1. Divide the students into 2 groups and give each group a topic to discuss:
    Group 1: Advertising has a positive effect on our lives.
    Group 2: Advertising has a negative effect on our lives.
2. Representatives of each goup have a debate in public.
Step V Homework
Finish all the exercises on P7-8 in 《导学案》。
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